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First Dynamic Pictures of CUPRA Formentor Revealed

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First Dynamic Pictures of CUPRA Formentor Revealed
    • CUPRA Formentor takes to its namesake in north Mallorca to show off dynamic prowess
      CUV is the first model developed specifically for the brand
    • The new model integrates latest-generation technologies to provide a unique driving experience
    • CUPRA's high-performance plug-in hybrid motor is paired with dual-clutch DSG transmission delivers 180kW/245PS

    The CUPRA Formentor has made its dynamic debut around the stunning roads of Cap de Formentor, Mallorca. The CUV is the first model developed specifically by CUPRA and made its public static debut at Geneva Motor Show earlier this year.

    The vehicle brings together the benefits of a performance car with the qualities of an SUV, at a time when the CUV segment is destined to see incredible growth. It demonstrates the ambition, expressiveness and inspiration that the brand inherently holds and underlines the CUPRA’s position as a technology brand with one eye on the future.

    The CUPRA Formentor is engineered to take the brand into the future, incorporating one of the most advanced propulsion systems and providing the performance the CUPRA badge demands, but in a sustainable manner.

    Powering the CUPRA Formentor is the high-performance plug-in hybrid engine, a powertrain designed to meet today’s requirements for performance and efficiency and begin the electrification of the brand.

    Mixing the technology of an advanced high-performance plug-in hybrid petrol engine with a high power output and the high-torque characteristics of an electric motor allows the CUPRA Formentor to surpass the performance expectations of the driver.

    Linked to a dual-clutch DSG transmission the total output of 180kW/245PS is delivered seamlessly to the wheels. The intelligent DCC chassis setup and differential lock mean that the vehicle drives impressively no matter the conditions or style as the driver directs the car with its progressive steering.

    But while the CUPRA Formentor is developed to offer the highest levels of dynamics, the combination of electric and combustion energy also allows the car to reduce the overall fuel consumption of the vehicle, and significantly lowers carbon emissions.

    With the advantage of a large integrated battery pack, the CUPRA Formentor can drive in pure electric mode for up to 31 miles (50km) in the new WLTP cycle (equivalent to a range of around 43.5 miles / 70km in the NEDC cycle).

    The CUPRA Formentor has been sculpted to emphasise its varied attributes and the last word in sophistication.

    The CUPRA Formentor is closer to the ground to highlight its sportiness, with a visual emphasis placed towards the rear of the vehicle while at the same time accentuating the length of the bonnet, underscoring its dynamic proportions.

    The two-tone body is reminiscent of a robust all-terrain vehicle, but the CUPRA Formentor’s design uses the aesthetic technique to lighten the vehicle’s silhouette. Unlike the toughened, rough finish on a traditional SUV, the CUPRA Formentor uses a seamless design, greatly amplifying the vehicle’s exterior quality.

    The high-quality aesthetic is strengthened with the integration of the rear infinite light concept that magnifies the distinctive look of the rear of the vehicle, while the overall design is heightened by the matt petrol blue exclusive exterior colour.

Notes to Editor:

CUPRA is an exclusive brand for unique people, designed to captivate customers and meet all car lovers’ expectations of uniqueness, sophistication and performance. It has not taken long for CUPRA’s results to prove highly successful since its creation, as sales in 2018 went up by 40% compared to last year, reaching 14,400 units sold. Along with the launch of new models, CUPRA will also keep the motorsport and racing spirit alive by participating in the TCR series. The CUPRA world is alive and ready to conquer a new group of enthusiasts in close to 280 specialised corners and stores around the world.

Article by
Marketing at Group1
3 weeks ago
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