FORD AND ADT TO FORM JOINT VENTURE TO FORTIFY VEHICLE SECURITY WITH BREAKTHROUGH TECHNOLOGY

Ford and ADT will invest in a new joint venture called Canopy, helping customers strengthen security of new and existing vehicles across automotive brands.

Canopy plans to launch industry-first, multi-sensor security systems early next year with the first products to be manufactured and sold in the U.S. and the U.K. – primarily for the industry’s highest-volume commercial and retail pickups and vans – including the Ford F-150, F-150 Lightning, Transit vans and E-Transit. The systems will be easily installable by customers to protect expensive work and recreational equipment.

• “Thieves have been even more active during the pandemic and know business owners store valuable equipment in vehicles. Canopy is here for those who’ve had enough of thefts that threaten their livelihoods,” said Franck Louis-Victor, vice president, Ford New Business Platform. “Key to Ford’s software-led transformation are new ideas such as Canopy and collaborating with other innovators such as ADT, which brings to vehicle security their leadership protecting families, homes, and businesses.”

  Canopy will begin integrating camera security solutions in Ford vehicles next year for joint protection inside and outside vehicle, with other automaker factory-vehicle integrations to arrive next year.

  Starting a Vehicle Security Revolution

  Canopy’s first smart vehicle security system accessory offering will make use of acoustic sensors for vans, onboard cameras, radar, LTE and GPS. The initial product will have a camera that can be mounted in either a van’s cargo area or on a pick-up, facing the bed. The platform will use AI technology to identify and report credible threats while reducing false alarm signals.

  • Customers will be connected to the system via the Canopy app to livestream video from the vehicle, get notified of suspicious activity or review past events.
  • The system will trigger a smartphone alert of any indicators of potential criminal activity, such as breaking glass, metal cutting, or suspicious motion or sound near the vehicle.
  • Customers can warn potential thieves they are being monitored by speaking through the smartphone app, enabled by a two-way audio feature that will be available by next year.
  • The system’s AI is designed to distinguish true threats from benign acts – such as a cat jumping into a pickup bed or construction sounds near a vehicle – before alerting the owner.

  The first-of-its-kind Canopy products will be sold through vehicle dealerships, major retailers, and online. Ford Pro will be an important launch partner delivering these solutions to commercial and government customers of all sizes, helping drive business forward and accelerate productivity at a global scale.

  “Commercial customers around the world are laser focused on protecting investments from costly replacements that can impact their bottom lines,” said Ted Cannis, CEO, Ford Pro.  “Canopy will help Ford Pro deliver another service to fleets helping to improve total cost of ownership by staying productive and avoiding downtime associated with stolen tools and damaged vehicles – including the majority with mixed fleets since Canopy technology will be available across brands.” The Canopy team has been developing and testing its first technologies for two years as part of Ford’s New Business Platform innovation incubation group. They will now be headquartered in Detroit and London and led by Interim CEO Christian Moran.

  Canopy also will seek relationships with other automotive, insurance, and technology companies to expand offerings, explore insurance benefits for use of the technology, and co-create new innovations.

  Ford and ADT’s investment in Canopy is subject to certain conditions, including regulatory approvals, and initial funding is expected to close in the second quarter of 2022. The partners expect to invest approximately $100 million during the next three years.

  For more information, visit www.canopy.security

Forward-Looking Statements
ADT has made statements in this press release that are “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995 and are made in reliance on the safe harbor protections provided thereunder. These forward-looking statements relate to our joint venture with Ford, its anticipated impact on our business and cash flows, our anticipated plans and strategies, our anticipated demand for smart vehicle security systems, our ability to expand our offerings both within and outside of the United States, and our ability to continually innovate to create new demand and satisfy the needs of consumers.  Forward-looking statements can often be identified by the use of words like “will,” “plans,” “intends,” “anticipates,” and similar words and are based on currently available information and management’s current beliefs and assumptions. ADT cautions that these statements are subject to risks and uncertainties, many of which are outside of ADT’s control, and could cause future events or results to be materially different from those stated or implied in this press release, including among others, risks and uncertainties relating to the launch of a new joint venture, risks and uncertainties in developing and innovating smart vehicle security systems and products, risks and uncertainties in operating in markets outside of the United States,  and risk factors that are described in the Company’s Annual Report on Form 10-K and Quarterly Reports on Form 10-Q, including the sections entitled “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” contained therein.  Any forward-looking statement made in this press release speaks only as of the date on which it is made. ADT undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future developments or otherwise.