EXPLORE THE NEW BMW RANGE.
Browse online and order your brand new 73 Plate BMW.
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GET A COMPLIMENTARY HOME CHARGER OR £750 CHARGING CREDIT.
When you purchase a BMW Electric car by 31 December*.
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BMW SERVICE INCLUSIVE.
One fixed price. Complete peace of mind.
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LET OUR EXPERTS TAKE CARE OF YOUR BMW.
Explore our exclusive Servicing & Maintenance offers.
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THE NEW BMW X1.
Discover a world of adventures.
BMW X1
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ELECTRIFY YOUR DRIVE.
Discover our range of BMW Electric & Plug-in Hybrids.
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Trending BMW Models
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New X2.from £40,515.
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New iX2.from £57,445.
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New 5 Series Saloon.from £599
Per month
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i5 M60.from £97,745.
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New i5.from £749
Per month
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Order Online Browse & Buy
Find, finance and buy your perfect BMW online now.
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Group 1 BMW Servicing Book a Service
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Group 1 BMW Service Offers
BMW Models
Introducing the new BMW model range.
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![BMW 1 Series Sports Hatch]()
BMW 1 Series Sports Hatch
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from
£28,290
On the road
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from.
£359.00
Per Month
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from
£28,290
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![BMW 2 Series]()
BMW 2 Series
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from
£32,675
On the road
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from.
£379.00
Per Month
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from
£32,675
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![BMW 3 Series]()
BMW 3 Series
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from
£39,605
On the road
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from.
£499.00
Per Month
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from
£39,605
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![BMW 4 Series]()
BMW 4 Series
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from
£43,470
On the road
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from.
£539.00
Per Month
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from
£43,470
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![BMW 5 Series]()
BMW 5 Series
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from
£42,605
On the road
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from.
£599.00
Per Month
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from
£42,605
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![BMW 7 Series]()
BMW 7 Series
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from
£103,895
On the road
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from.
£1572.47
Per Month
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from
£103,895
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![BMW 8 Series]()
BMW 8 Series
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from
£80,095
On the road
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from.
£829.00
Per Month
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from
£80,095
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![BMW X]()
BMW X
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from
£34,365
On the road
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from.
£599.00
Per Month
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from
£34,365
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![BMW M]()
BMW M
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from
£64,890
On the road
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from.
£799.00
Per Month
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from
£64,890
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![BMW i]()
BMW i
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from
£45,465
On the road
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from.
£499.00
Per Month
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from
£45,465
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![BMW Z4]()
BMW Z4
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from
£44,490
On the road
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from.
£549.00
Per Month
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from
£44,490
BMW Centres in Hampshire, Surrey, East Sussex, West Sussex, Essex, Bedfordshire, Cambridgeshire, Hertfordshire, London and Middlesex
Choosing a BMW is a statement that you demand the very best in life.
Visit our Group 1 BMW in Hampshire, Surrey, East Sussex, West Sussex, Essex, Bedfordshire, Cambridgeshire, Hertfordshire, London and Middlesex to browse a vast array of brand New and Approved Used BMW models.
Our Group 1 BMW centres are located in Farnborough, Hindhead, Brighton, Hailsham, Littlehampton, Leigh on Sea, Bedford, Cambridge, Bishop's Stortford, Borehamwood, Kentish Town, South Ruislip, Ash Vale and Watford for all your BMW needs.
Whether you're coming to us as a private or business motorist, you can find a tailored solution with competitive finance options available, and we're proud to help customers access a new BMW through the Motability Scheme too.
Every new BMW is built to perfection, and the full line-up is available to order from our Centres. The BMW range is incredibly diverse and offers an enviable level of customisation, with a myriad of engine, gearbox and trim level choices.
You can be sure you will find the exact model you need, whether it's a compact hatchback such as the BMW 1 Series, a smart saloon like the iconic BMW 3 Series, or a performance model like the incredible BMW M5. Our extensive range also includes MPVs, SUVs, convertibles, powerful Gran tourers and the BMW i range of electric and hybrid cars.
Every Approved Used BMW has been subjected to strict inspections before it joins the forecourt, meaning you can count on them for complete BMW quality. Whether you’re buying new or used, our aftersales care will ensure your car is safe, reliable and performs at its peak for the duration of your ownership. Work is conducted using only official BMW parts, to ensure your vehicle’s quality.
Start on your journey through the incredible world of BMW – get in touch with the Group 1 BMW team today.
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New Cars
Discover the exciting New Car range from the BMW 1 Series Sports Hatch to the BMW 7 Series
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Book a Service
Keeping you on the road worry free!
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Approved Used Cars
Browse through over 584 nearly new and used vehicles in stock.
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Vehicle Valuation
How much is your car worth?
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Authorised BMW Motorrad
Discover the complete Motorrad range.
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News
The latest motoring news from Group 1 BMW
Group 1 BMW Timeline
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Jan 1967Kentish Town BMW and MINI
First established as Hexagon BMW in 1967, Kentish Town BMW relocated to Great North Road in 1996. In 2013, Spire Automotive acquired Kentish Town BMW and MINI before finally relocating to its current location in Browns Lane, London, in 2015.
´67 -
Feb 1971Chandlers BMW is established in West Sussex.
Chandlers BMW is founded in Lancing, West Sussex in 1971, becoming Group 1 Automotive's first local BMW retailer offering new BMW models, Approved Used BMW models and Aftersales services.
´71 -
Jul 1971Stansted BMW and MINI
Established by the Sewell Group in 1971 in Bishop’s Stortford, Stansted BMW & MINI joined the Elms Group when it was acquired by Bedfordia Automotive in 2007.
´71 -
Nov 1978Chandlers BMW split to create two dealerships
Chandlers BMW in Lancing splits into two Centres in 1978, creating the Chandlers Brighton & Chandlers Worthing Centres serving the East & West Sussex regions.
´78 -
Jan 1980Farnborough BMW established as Romans
Romans BMW is established in Farnborough, Hampshire in 1980, becoming the first Barons BMW retailer in the united Kingdom.
´80 -
Jun 1980Borehamwood BMW and MINI
Borehamwood BMW was first established as Milcars in Stanmore in 1980. The Borehamwood BMW and MINI Showroom relocated to Stirling Corner after it was acquired by Scotthall Group in 2003.
´80 -
Dec 1990Bedford BMW and MINI
Elms Bedford BMW was established in 1990 by Bedfordia Automotive. After the acquisition of the Elms Group in 2014, Elms Bedford became Barons Bedford BMW and MINI, now representing Group 1 Automotive across Bedfordshire.
´90 -
Jul 1992Cambridge BMW & MINI
Cambridge BMW was first established in 1992, and was acquired by Bedfordia Automotive in 2003 to become Elms Cambridge BMW & MINI. In 2011, Elms BMW relocated to its state-of-the-art, purpose built showroom in Cambourne, representing BMW & MINI across Cambridgeshire.
´92 -
May 2003Farnborough BMW & MINI Aftersales Relocation
Barons of Farnborough Aftersales Centre relocates in 2003 to Ash Vale located in surrey. This relocation created a dedicated Aftersales facility for our BMW and MINI Customers offering a range of Aftersales services.
´03 -
Apr 2009Brighton BMW Motorrad
BMW Motorrad is added to our Chandlers Brighton Centre, becoming Group 1 Automotive's first and only authorised BMW Motorrad Retailer.
´09 -
Apr 2017Elms BMW & MINI Rebrand to Barons
The Elms Bedford, Cambridge and Stansted BMW and MINI Centres undergo an exciting rebrand, to begin trading as Barons Bedford, Cambridge & Stansted.
´17 -
May 2018Ruislip BMW and MINI
Ruislip BMW was first established in the late 1980's as Orford, and was later acquired by Milcars in 1994. Scotthall Group acquired Ruislip BMW and MINI in 2003, shortly before relocating and becoming an Aftersales only facility.
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96 %
of Group 1 BMW customers would recommend to their friends and family.
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Chandlers BMW Brighton were really helpful and I'd recommend them because very helpful in finding what I was looking for and nice to deal with
Mr William Morgan
24th May 2022
Group 1 Brighton BMW
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I was happy with the service at Barons BMW Borehamwood because they provided a great service
Mr David Bell
24th May 2022
Group 1 Borehamwood BMW
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Barons BMW Borehamwood is a very convenient one-stop-shop if you desire to acquire a new or second hand BMW and obtain finance - a time-saving experience
Mr John Chart
23rd May 2022
Group 1 Borehamwood BMW
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I was happy with the service at Barons BMW Stansted because they were very helpful and nothing was too much trouble. All the staff were polite and courteous.
Mrs R
22nd May 2022
Group 1 Stansted BMW
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Chandlers BMW Worthing were great because it was a simple steaight forward transaction
Mr Grace
22nd May 2022
Group 1 Worthing BMW
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Chandlers BMW Hailsham offer great service and their sales team are thoroughly professional.
Mr M
22nd May 2022
Group 1 Hailsham BMW
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Lewis was very enthusiastic and helpful which made everything nice and easy
Mr W
22nd May 2022
Group 1 Cambridge BMW
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Chandlers BMW Hailsham were fantastic because from the moment I set foot on the forecourt, I was fully assisted and never felt pressured. Annabelle was fantastic and answered all my questions, and made sure the transaction was smooth and stress free. When it came to collection, the car was immaculately prepared and parked in its own little mini showroom/handover room, which made it feel that little more special. After 15 years of BMW’s, I had a 2 year spell away, and this experience has reminded me why I’ve spent so long with this brand, and will continue from now on.
Mr B
22nd May 2022
Group 1 Hailsham BMW
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The experience at Barons BMW Borehamwood was good because the salesman, John Enjindu, was helpful, patient and not pushy. All the staff I encountered at the dealership were great and really made me feel welcome and valued. All promises made by the dealership were met and communication was clear. John and Paul were great. I thoroughly recommend Barons Borehamwood, the best experience I’ve had buying a BMW.
Mr Farley
22nd May 2022
Group 1 Borehamwood BMW
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My experience at Barons BMW Farnborough could have been better because apart from the financial invoice there was not any other useful documentation regarding the equipment and packages that were fitted etc. Also I sent a text message to the salesperson, with a query, and have not received a response.
Mr John Abrook
21st May 2022
Group 1 Farnborough BMW
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The experience at Chandlers BMW Worthing was good because Mark was excellent - professional, listened to me, discussed options, courteous, and made the whole process a happy one. Your receptionist is exceptional.
Mrs Jo L
21st May 2022
Group 1 Worthing BMW
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I would recommend Chandlers BMW Hailsham to friends and family because they were very helpful, I had a very small issue with the car I had just purchased, the problem was quickly and efficiently resolved.
Mr Victor Massarella
21st May 2022
Group 1 Hailsham BMW
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The staff at Barons BMW Cambridge were good because they were professional throughout and made the process of purchasing easy and stress free. Thank you all and especially to Robin.
Mr Nicholas Thwaites
21st May 2022
Group 1 Cambridge BMW
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I was pleased with Barons BMW Farnborough and would recommend them because from day 1 of contacting Marc Pender - his attention to detail and the service he provided were nothing short of excellent.
Mr Atish Mehta
20th May 2022
Group 1 Farnborough BMW
