Enjoy savings of up to £24,064* and a complimentary 5 Year Service Inclusive Plan^
Plus,1 year free insurance, 3 years complimentary servicing and 2.9% APR Representative¹ on the BMW 1 Series and BMW 2 Series Gran Coupé.
3-7th September.
Join Us for the BMW 76 Plate Sales Event
Be among the first to experience the new 76 plate at our exclusive BMW Sales Event from 3 to 7 September. Discover the latest BMW models, explore tailored finance solutions and take advantage of exceptional offers available for a limited time.
During the event, you can benefit from savings of up to £24,064* plus a 5 Year Complimentary Service Inclusive Plan^ on selected new BMW models.
In addition, customers who order a new BMW 1 Series or BMW 2 Series Gran Coupé before 30 September can enjoy 1 year free car insurance, 3 years complimentary servicing and 2.9% APR Representative as part of a separate finance offer¹.
Whether you're looking to upgrade your current vehicle or drive away in a brand-new BMW, our expert team will be on hand to help you find the perfect model and offer for your needs.
Appointments are available throughout the event, so book early to secure your preferred time and take advantage of these exclusive 76 plate offers.
Exclusive Event Savings.
There's never been a better time to upgrade to a brand-new BMW.
Whether you're attracted to the sporty BMW 1 Series 120 M Sport with savings of up to £3,000**, or the impressive BMW X5 40d with savings of up to £12,000^^, you'll find outstanding value across our new 76-plate range.
To make ownership even more rewarding, every qualifying vehicle comes with a complimentary BMW Service Inclusive Plan^, providing comprehensive servicing carried out by BMW-trained Technicians using only Genuine BMW Parts.
Book your appointment today and discover how much you could save on a new 76-plate BMW.
Terms and conditions apply.
*Savings up to £24,064 for BMW iX 70, off the RRP £114,305; **savings up to £3,000 for BMW 120 M Sport, off the RRP £34,640; ^^savings up to £12,000 for BMW X5 40d M Sport, off the RRP £84,875. Savings are applicable on new BMW vehicle orders placed between 3 September and 7 September 2026 and registered by 31 December 2026. Subject to availability. Group 1 BMW Retail customers only. Offers may be withdrawn or amended without notice.
Spire Automotive T/A Group 1 Borehamwood BMW; Barons Automotive Limited T/A Group 1 BMW Bedford, Cambridge, Farnborough, Brighton, Worthing & Hailsham; Fairfield Garage (Leigh on Sea) Limited T/A Group 1 Southend BMW; and Soper of Lincoln Limited T/A Group 1 Lincoln BMW are Appointed Representatives of Barons Autostar Limited which is authorised and regulated by the Financial Conduct Authority (FRN 685296). Group 1 Retail Limited T/A Group 1 BMW Chelmsford, Ipswich, Norwich, Reading & Colchester, is authorised and regulated by the Financial Conduct Authority (FRN 312637). Each firm is a Credit Broker not a Lender. When you choose to arrange your vehicle finance through Group 1, we will introduce you to our preferred Lender at a fixed interest rate. We do not charge our customers any fee for this service and introductions do not amount to independent financial advice. The lender will pay us a commission for introducing you to them either as a fixed fee or a fixed percentage of the amount borrowed. Information on the amount and calculation of this commission will be provided prior to the lender introduction. Terms & Conditions apply. Guarantor may be required.
^5 years free servicing with BMW Service Inclusive is available on all new BMW vehicles, excluding only BMW M Product. Valid for vehicles ordered between 2 September 2026 to 8 September 2026 and registered by 31 December 2026. Servicing only at BMW Service Authorised Workshops. Servicing only when the vehicle indicates a service is required. The package is not transferable to another vehicle and is not exchangeable for a cash equivalent. Service Inclusive T&Cs apply.
1 One Year Free Car Insurance, 3 Years Complimentary Servicing and 2.9% APR Representative finance are available on eligible new BMW 1 Series and BMW 2 Series Gran Coupé models ordered between 1 July 2026 and 30 September 2026 and registered by 31 March 2027. Available to retail customers only. Insurance is subject to eligibility, underwriting criteria, terms, conditions and exclusions. Offer excludes Motability, business sales and BPP customers. Finance subject to status. Over 18s only. Offer may be withdrawn or amended without notice.