Read our reviews

Google
5.0/5
11 Nov 2026
Google - Group 1 Norwich BMW
Google
5.0/5
6 Nov 2026
Google - Group 1 Norwich BMW
Staff courteous and very professional.
Google
5.0/5
1 Nov 2026
Google - Group 1 Norwich BMW
Recently purchased a new X5 from Group 1 Norwich and what a great experience it was. Jamie Parker, the Sales Exec was outstanding from start to finish. Turned the deal round extremely quickly and was helpful and informative throughout. I won’t hesitate to use Jamie and Group 1 again in the future. Thanks guys.
Google
4.0/5
31 Oct 2026
Google - Group 1 Norwich BMW
Google
5.0/5
31 Oct 2026
Google - Group 1 Norwich BMW
I honestly couldn’t recommend Scott Joy highly enough. He’s an exceptional salesman who clearly knows his job inside and out, and he was absolutely amazing to deal with from start to finish. As this was an out-of-area purchase, everything was handled via email, but Scott somehow made every interaction feel genuinely personal and warm. He kept me updated, chased things up proactively to avoid any delays, and made the whole process incredibly easy and stress-free. Simply put, Scott was brilliant — professional, personable and genuinely went above and beyond. If I were rich, I’d personally buy him a brand-new car from his own wish list as a thank you! 😂 Absolutely outstanding service. Thank you, Scott!
Google
5.0/5
30 Oct 2026
Google - Group 1 Norwich BMW
We purchased a new BMW and dealt with Scott Joy who was professional and very knowledgeable he was a pleasure to deal with, Scott is an asset to the company Lynn & Michael
Google
4.0/5
30 Oct 2026
Google - Group 1 Norwich BMW
Google
5.0/5
28 Oct 2026
Google - Group 1 Norwich BMW
Google
2.0/5
26 Oct 2026
Google - Group 1 Norwich BMW
Don't answer the phone called and waited for 10 mins service department couldn't give me a price to fit a headlamp then passed to reception never answer.
Google
5.0/5
24 Oct 2026
Google - Group 1 Norwich BMW
Had a fantastic service from James at BMW Norwich - he couldn’t have been more helpful. He was patient and had excellent product knowledge, he made us feel at ease and welcomed throughout the whole process. Plus, we love the car! Thanks James

New and used car sales, servicing and MOTs




Welcome to Group 1 BMW Norwich located on Forest Way, Dereham Road, Costessey, Norwich in Norfolk.

Our team are expertly trained and on-hand to help with all your Sales and Aftersales requirements, so contact us today or use our online tools to book a BMW test-drive, book a BMW service or MOT, value your current BMW or create a personalised quote with our competitive finance. You can also reserve a new or used car from just £199, buy online and have it delivered to your doorstep.  


You can just sell your current BMW to us, even if you don't buy another one. Simply grab an instant online valuation and arrange to drop it in to us at a time to suit you.

It's that simple In just 4 easy steps you can sell your BMW at a competitive price:
  • Online valuation 
  • Contact details 
  • Drop-off
  • Secure payment


Group 1 BMW Norwich offer both servicing and MOTs with expert technicians using advanced diagnostic systems and equipment. Servicing your car with us includes many other benefits:

  • Genuine BMW Parts covered with a minimum 1 year warranty
  • A courtesy car, collection and delivery service, or lift, subject to availability
  • A while-you-wait MOT or service, with free Wi-Fi, and complimentary refreshments
  • Free comprehensive vehicle health check examining: tyres, brakes, lights and fluid levels
  • Personalised video of your vehicle inspection from your technician
  • 0% APR finance and spread the cost of repairs with our service plans 
dealership - BMW


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Trusted by customers for many years

We're committed to giving our customers more


Whether you are looking for a brand new or approved used BMW, a service, repair, or MOT, we are committed to giving you more of everything; more choice, more value, and more peace of mind. 

Browse hundreds of new and used BMW cars available in-store. Or browse online and benefit from total convenience with our home delivery or click and collect service.

Discover more reasons to choose Group 1 below.



Group 1 Norwich BMW – over 100 staff offering excellent service

Whether it's a new BMW or an approved used vehicle, Group 1 Norwich BMW has a vehicle for you. Choose from a range of new models in our 16 car showroom or one of over 70 approved used vehicles, and you'll also get great financing options to choose from too. What's more, with our 23-bay workshop with all the latest technology, Group 1 Norwich BMW will have you back on the road in next to no time.

Approved BMW servicing at Group 1 Norwich BMW

Getting a car repaired can be quite a stressful experience for any driver, but with Group 1 Norwich BMW  being approved by BMW, and only using genuine BMW parts, you can relax safe in the knowledge that your vehicle will be well looked after by our highly skilled and meticulous team. Our workshop is well stocked to ensure vehicles have as little downtime as possible, but there's always the option of a courtesy car while yours is brought back to life.

How to find Group 1 Norwich BMW

Situated in the Costessey area of the city, Group 1 Norwich BMW is well placed for customers in Thetford, Attleborough, Wymondham, Dereham, Great Yarmouth, Lowestoft, Beccles and Bungay. Travelling north on the A47, head for the Norfolk showground. Group 1 Norwich BMW is on Forest Way, a right turn off Dereham Road.