Book a Test Drive Book a Service/MOT Contact Us View New Cars View Our Used Cars Group 1 Bodyshops
3.6 /5
1,616 reviews

Browse our used BMW stock

 Search our cars

Browse Our Latest BMW Offers

 View all offers

BMW Motability Offers

Browse the BMW Range

 View Range

BMW Business Leasing

 Explore BMW Business Leasing

Customer Care

 Contact Us

Read our reviews

Google
5.0/5
11 Feb 2026
Google - Group 1 Reading BMW
In January I part exchanged my BMW 128ti for a BMW X1 30e. I was looked after by Dan Markham (Sales Executive) who was exceptional. From start to finish Dan made the purchase enjoyable, easy and informative. Nothing was too much trouble for him. Since taking delivery of the X1 I have had a couple of questions about the car and on all occasions Dan has responded in a very timely manner with the answers to those questions. I would highly recommend purchasing a vehicle from Dan.
Google
1.0/5
11 Feb 2026
Google - Group 1 Reading BMW
Ordered parts paid for them parts were never ordered tried for 6 months to get my money back will never use them again now use a different bmw dealer and parts are cheaper as well as them telling bmw reading are notorious for taking money and not ordering parts
Google
1.0/5
10 Feb 2026
Google - Group 1 Reading BMW
Following an MOT on 2 January, an alert prompted me to return the vehicle to your center for a health check. Despite the vehicle being with you for nearly five weeks till today, most frustratingly, your service team has repeatedly provided me with false timelines over the last few days. Excessive Repair Time: It has been over 1 month, and I am told the vehicle is still in the "final checking" phase. This is an unreasonable length of time for a diagnostic process. Lack of Mobility: Despite my vehicle being covered under a BMW Insured Warranty, I have been informed that no courtesy car is available. This has left me stranded and unable to conduct my daily life, which is unacceptable for a brand of this caliber. Uncertainty: To date, I have no idea if this repair will take another week or several months.
Google
5.0/5
5 Feb 2026
Google - Group 1 Reading BMW
From start to finish this was a seamless experience and one that exceeded my expectations. A lovely dealership spread over 3 floors and even the approved used cars are in a warm dry showroom to allow for viewing. The sales team were attentive and did everything they could to help, answering any questions I had. Worthy of note sales executive Hamza Khan who was a credit to the business and has achieved something rare, I’m genuinely impressed. He takes pride in what he does going above and beyond, coming in on a non-working day to deal with the handover personally, the car was prepped to a high standard and I am very pleased. I wouldn't hesitate to deal with Group 1 Reading BMW again as they were are pleasure to deal with.
Google
5.0/5
29 Jan 2026
Google - Group 1 Reading BMW
Excellent service from Az who works in parts. He saved me a lot of time and money!
Google
1.0/5
11 Jan 2026
Google - Group 1 Reading BMW
After taking a deposit, this dealership completely stopped communicating. No calls were returned and emails were ignored. The excuse given was that the sales advisor was on leave, which is unacceptable for a professional, corporate organisation. Despite withdrawing from the purchase due to this lack of professionalism, my deposit has still not been refunded after 15 days. Very poor customer experience. I would definitely not recommend this dealership.
Google
5.0/5
7 Jan 2026
Google - Group 1 Reading BMW
Had an incredible experience at this car dealership buying my first car. Hamza was an amazing salesman, supporting me with every question I had. I would highly recommend this dealership for its reliability, and especially Hamza for his excellent customer service.
Google
1.0/5
5 Jan 2026
Google - Group 1 Reading BMW
Enquired about a G80 M3 (December 2025), the gent i was dealing with happened to be on holiday, so his colleague took over. Sent me detail of the car, but completely wrong and never got back to my further questions (3/4 emails). Pretty poor service and quite frankly RUBBISH attitude. They lost out on great business as I've just purchased another G80 M3 from another dealer.
Google
5.0/5
29 Dec 2025
Google - Group 1 Reading BMW
Amazing staff, and lovely media team!
Google
1.0/5
18 Dec 2025
Google - Group 1 Reading BMW
Extremely disappointing experience with this showroom. I had a pre-booked MOT appointment, which your team actively followed up on and confirmed in advance. Despite this, the MOT was not carried out at all, even though my vehicle was with you for over 5 hours from 10am to 3pm. During this time, the receptionist did not answer repeated calls, which was frustrating and unprofessional. When I finally managed to speak to the service manager, I was given vague and lame explanations as to why the MOT was not done. There was no clear reason, no accountability, and no genuine apology. If a confirmed service cannot be delivered even after holding the car for half a day, it raises serious concerns about planning, communication, and customer care. I wasted my time and had to rearrange my schedule for nothing. I would not recommend this showroom based on this experience.

New and used car sales, servicing and MOTs




Welcome to Group 1 BMW Reading located on Drake Way, Reading, Berkshire RG2 0GH

Our team are expertly trained and on-hand to help with all your Sales and Aftersales requirements, so contact us today or use our online tools to book a BMW test-drive, book a BMW service or MOT, value your current BMW or create a personalised quote with our competitive finance. You can also reserve a new or used car from just £199, buy online and have it delivered to your doorstep.  


You can just sell your current BMW to us, even if you don't buy another one. Simply grab an instant online valuation and arrange to drop it in to us at a time to suit you.

It's that simple In just 4 easy steps you can sell your BMW at a competitive price:

  • Online valuation 
  • Contact details 
  • Drop-off
  • Secure payment


Group 1 BMW Reading offer both servicing and MOTs with expert technicians using advanced diagnostic systems and equipment. Servicing your car with us includes many other benefits:

  • Genuine BMW Parts covered with a minimum 1 year warranty
  • A courtesy car, collection and delivery service, or lift, subject to availability
  • A while-you-wait MOT or service, with free Wi-Fi, and complimentary refreshments
  • Free comprehensive vehicle health check examining: tyres, brakes, lights and fluid levels
  • Personalised video of your vehicle inspection from your technician
  • 0% APR finance and spread the cost of repairs with our service plans 
Find Your Next Car Book A Service Or MOT
dealership - BMW


Components-Featured-Block-Content-1000x562-Desktop-Group1-Customer-Care-v7

Trusted by customers for many years

We're committed to giving our customers more


Whether you are looking for a brand new or approved used BMW, a service, repair, or MOT, we are committed to giving you more of everything; more choice, more value, and more peace of mind. 

Browse hundreds of new and used BMW cars available in-store. Or browse online and benefit from total convenience with our home delivery or click and collect service.

Discover more reasons to choose Group 1 below.

Why Group 1? Buy A Used BMW


Group 1 Reading BMW – sales and servicing with excellent service

Here at Group 1 BMW, we work hard to ensure every one of our Retail Centres reflects the same high standard of customer service - and our BMW Centre in Reading is certainly no exception. With a team of knowledgeable staff on hand to answer your every question - from advice on the latest BMW models to MOT queries - we are always on hand to help. 

Over 100 approved used cars at Group 1 Reading BMW - all indoors!

Here at Group 1 Reading BMW, you’ll get a warm welcome from the moment you step through our doors. Whether you’re booking a test drive, enquiring about servicing or finding out more about our latest deals, you’ll always receive our honest advice to help inform your choices at every step.

Our BMW Retail Centre in Reading offers:

  • The latest brand new BMW models in our showroom
  • An impressive choice of more than 100 approved used BMWs
  • Competitive financing options on both new and used vehicles
  • Bespoke corporate deals
  • Servicing and MOTs using genuine BMW parts at our workshop
  • A well-stocked parts department for quick, efficient repairs
  • Bespoke after-sales support

With more than 90 skilled staff on hand across retail and servicing, our Berkshire team will ensure you’re well looked after no matter what your requirements. 

How to find Group 1 Reading BMW

Group 1 Reading BMW is ideally located for customers across Berkshire, including the nearby towns of Wallingford, Didcot, Bracknell, Newbury, Thatcham, Tadley, Hook, Wokingham, Crowthorne and Henley-on-Thames.

To find us, from the A33 take the turn into Kennet Island and then take the first right onto Drake Way.  Head towards the end of the road, passing the Hilton Reading on your right. Our BMW Centre will be in front of you.

We look forward to welcoming you soon.