Read our reviews

Google
5.0/5
11 Jul 2026
Google - Group 1 Reading BMW
Bought my first car here. Amazing customer service from Amelia. She helped me pick the right car and was very friendly/informative throughout the whole process.
Google
5.0/5
9 Jul 2026
Google - Group 1 Reading BMW
Arrived around midday and left with approved used 1 Series by the end of the day thanks to knowledge, effort and service from Leslie Sackey and team - thank you very much for all your help - great job.
Google
5.0/5
7 Jul 2026
Google - Group 1 Reading BMW
I was a walk in a few weeks ago after I couldn’t get anyone from Volvo to show me around as they were short staffed. Even though they were busy at BMw reading, Leslie Sackey managed to find time for me to show me around and even let me test drive an 2022 IX3. I ended up buying the car the same day and that had a lot to do with how Les dealt with me on that day. Made me feel at ease, no pressure to buy and took care of me even after I’d left the dealership. BMW are very lucky to have Les as his customer service was above and beyond 5 stars. If I could give more purely on his service I would. Thanks for taking care of me, I’m thoroughly enjoying my new car and would happily come back for an upgrade in a few years time 👌
Google
5.0/5
5 Jul 2026
Google - Group 1 Reading BMW
Lots of cars to view and all the staff great, didn’t end up purchasing but would come back again.
Google
2.0/5
1 Jul 2026
Google - Group 1 Reading BMW
Popped in today to check why remote software updates are not coming through since 2023 while my car is eligible and there newer releases. I asked this question before and I was told that such update will only be done if I experience problems. Fair enough. I do have problems now. Waited for more than hour just to learn that it will cost me £165. Not a happy customer.
Google
5.0/5
30 Jun 2026
Google - Group 1 Reading BMW
I had the pleasure of being helped by Millie. Great service - she was superbly kind and attentive. Thank you!
Google
5.0/5
26 Jun 2026
Google - Group 1 Reading BMW
I recently purchased my BMW i5 from BMW at BMW Reading and had a fantastic experience with Nic Hall. Nic was friendly, professional, and very helpful throughout the whole process. He made everything simple and stress-free, and what really impressed me was that we were able to complete the purchase and drive the car away on the same day. The handover was smooth, everything was clearly explained, and the car was perfectly prepared. A genuine 5-star experience—highly recommended.
Google
5.0/5
26 Jun 2026
Google - Group 1 Reading BMW
Had a great experience with group 1 BMW Reading. The process was smooth from start to finish and Leslie Sackey took care of everything. Thank you guys!
Google
1.0/5
24 Jun 2026
Google - Group 1 Reading BMW
If I can help it, I will never come here again. To cut a long story short: 1. They damaged the window seals on my car (as shown in the pictures) whilst trying to fix a completely different issue 2. They returned my car with a nail in the tyre 3. They called me to say my car wouldn't pass its MOT unless I bought new tyres - after it had passed the MOT half an hour before their call Tried contacting management when this happened and they were completely uninterested. Edited to add - called the dealership up twice after this had all happened, only to get no response or followup. Already sold the car so honestly not much that can be done by them at this point, just sharing my experience.
Google
5.0/5
23 Jun 2026
Google - Group 1 Reading BMW
Alex Metcalf helped me through the entire journey of buying a bmw 2 series which lasted under a month. Amazing help and a lovely dealership to have done business with. Thanks!

New and used car sales, servicing and MOTs




Welcome to Group 1 BMW Reading located on Drake Way, Reading, Berkshire RG2 0GH

Our team are expertly trained and on-hand to help with all your Sales and Aftersales requirements, so contact us today or use our online tools to book a BMW test-drive, book a BMW service or MOT, value your current BMW or create a personalised quote with our competitive finance. You can also reserve a new or used car from just £199, buy online and have it delivered to your doorstep.  


You can just sell your current BMW to us, even if you don't buy another one. Simply grab an instant online valuation and arrange to drop it in to us at a time to suit you.

It's that simple In just 4 easy steps you can sell your BMW at a competitive price:

  • Online valuation 
  • Contact details 
  • Drop-off
  • Secure payment


Group 1 BMW Reading offer both servicing and MOTs with expert technicians using advanced diagnostic systems and equipment. Servicing your car with us includes many other benefits:

  • Genuine BMW Parts covered with a minimum 1 year warranty
  • A courtesy car, collection and delivery service, or lift, subject to availability
  • A while-you-wait MOT or service, with free Wi-Fi, and complimentary refreshments
  • Free comprehensive vehicle health check examining: tyres, brakes, lights and fluid levels
  • Personalised video of your vehicle inspection from your technician
  • 0% APR finance and spread the cost of repairs with our service plans 
dealership - BMW


Components-Featured-Block-Content-1000x562-Desktop-Group1-Customer-Care-v7

Trusted by customers for many years

We're committed to giving our customers more


Whether you are looking for a brand new or approved used BMW, a service, repair, or MOT, we are committed to giving you more of everything; more choice, more value, and more peace of mind. 

Browse hundreds of new and used BMW cars available in-store. Or browse online and benefit from total convenience with our home delivery or click and collect service.

Discover more reasons to choose Group 1 below.



Group 1 Reading BMW – sales and servicing with excellent service

Here at Group 1 BMW, we work hard to ensure every one of our Retail Centres reflects the same high standard of customer service - and our BMW Centre in Reading is certainly no exception. With a team of knowledgeable staff on hand to answer your every question - from advice on the latest BMW models to MOT queries - we are always on hand to help. 

Over 100 approved used cars at Group 1 Reading BMW - all indoors!

Here at Group 1 Reading BMW, you’ll get a warm welcome from the moment you step through our doors. Whether you’re booking a test drive, enquiring about servicing or finding out more about our latest deals, you’ll always receive our honest advice to help inform your choices at every step.

Our BMW Retail Centre in Reading offers:

  • The latest brand new BMW models in our showroom
  • An impressive choice of more than 100 approved used BMWs
  • Competitive financing options on both new and used vehicles
  • Bespoke corporate deals
  • Servicing and MOTs using genuine BMW parts at our workshop
  • A well-stocked parts department for quick, efficient repairs
  • Bespoke after-sales support

With more than 90 skilled staff on hand across retail and servicing, our Berkshire team will ensure you’re well looked after no matter what your requirements. 

How to find Group 1 Reading BMW

Group 1 Reading BMW is ideally located for customers across Berkshire, including the nearby towns of Wallingford, Didcot, Bracknell, Newbury, Thatcham, Tadley, Hook, Wokingham, Crowthorne and Henley-on-Thames.

To find us, from the A33 take the turn into Kennet Island and then take the first right onto Drake Way.  Head towards the end of the road, passing the Hilton Reading on your right. Our BMW Centre will be in front of you.

We look forward to welcoming you soon.