COME & TEST-DRIVE OUR NEW JAGUAR LAND ROVER SHOWROOM

Our relocated site on Maple Way, Postwick, Norwich NR13 5HB is now open.

You’ll enjoy a completely new retail experience as you discover a refreshingly expansive space in which to explore our entire range – both New and Approved vehicles.

Read our reviews

Survey
4.0/5
12 Dec 2025
Survey - Group 1 Jaguar Norwich
Need to answer phone calls!
Survey
5.0/5
12 Dec 2025
Survey - Group 1 Jaguar Norwich
Excellent service Sharon looked after me very well.
Survey
1.0/5
10 Dec 2025
Survey - Group 1 Jaguar Norwich
Our car wasn't booked in on the system, so had to wait for it to be sorted. Nobody called at midday as agreed to confirm what was needing do on it, nobody then called until i chased at 5pm, and then to be told the work couldn't be completed. Parts were ordered, vehicles stayed with you for one week and still nobody called me to say it was ready on the day it was agreed to be returned, so i had to come out of my way on a Saturday morning to collect. Everything about the experience was terrible, including the price. We have now decided to sell the car and change to a brand that cares about their customers. Very disappointed.
Survey
5.0/5
8 Dec 2025
Survey - Group 1 Jaguar Norwich
All very smooth and efficient
Very helpful pleasant staff .
I was aways kept up to date with progress
And notified when vehicle was ready.
Vehicle had been beautifully cleaned and . Vacuumed.
Thanks
Survey
5.0/5
8 Dec 2025
Survey - Group 1 Jaguar Norwich
Excellent service. Attentive, friendly and plenty of coffee!
Google
1.0/5
8 Dec 2025
Google - Group 1 Jaguar Norwich
Contacted Norwich Group 1 to book a service and fix the broken heating in my Jaguar iPace on 17th Nov. First available date was Tuesday 2nd December, a long time to be without heating in winter. Dropped car in Tuesday 2nd Dec (no courtesy car btw). At end of day car had serviced but heating had not been fixed as the part (high voltage heater) needed to be ordered. I asked the gentleman who brought me the car to give me some indication of when the part would be in so I could plan accordingly. Gentleman said someone would be in contact with me shortly. By Fri 5th Dec I had not been contacted regarding the ETA on the heating so I phoned Norwich group 1 and was told the gentleman dealing with part was not at his desk but they would leave a message for him to get back to me. As of today (Mon 8th Dec) I have still not been contacted and have no idea when my cars heater might be fixed., The customer service has been shoddy and disrespectful. I'd also like to add that this is the second brand new iPace I've owned where the high voltage heater has failed within two years which is absolutely shocking to me. I now know this is a notorious weak spot with the iPace, as presumably do your engineers. Regrettably, I think this is the last time I'll be choosing Jaguar.
Survey
1.0/5
8 Dec 2025
Survey - Group 1 Jaguar Norwich
Contacted Norwich Group 1 to book a service and fix the broken heating in my Jaguar iPace on 17th Nov. First available date was Tuesday 2nd December, a long time to be without heating in winter.
Dropped car in Tuesday 2nd Dec (no courtesy car btw). At end of day car had serviced but heating had not been fixed as the part (high voltage heater) needed to be ordered. I asked the gentleman who brought me the car to give me some indication of when the part would be in so I could plan accordingly. Gentleman said someone would be in contact with me shortly.
By Fri 5th Dec I had not been contacted regarding the ETA on the heating so I phoned Norwich group 1 and was told the gentleman dealing with part was not at his desk but they would leave a message for him to get back to me. As of today (Mon 8th Dec) I have still not been contacted and have no idea when my cars heater might be fixed.,
The customer service has been shoddy and disrespectful. I'd also like to add that this is the second brand new iPace I've owned where the high voltage heater has failed within two years which is absolutely shocking to me. I now know this is a notorious weak spot with the iPace, as presumably do your engineers. Regrettably, I think this is the last time I'll be choosing Jaguar.
Survey
5.0/5
7 Dec 2025
Survey - Group 1 Jaguar Norwich
We were considering changing our Jaguar F-Pace, which had been sold to us by Kez 2 years earlier. Kez showed us the Discovery Sport, the Discovery Dynamic HSE and the Defender. She was very helpful and informative and we took the Discovery and the Defender for test drives. As a result, we bought the Discovery. Kez was equally good at sorting out the part-exchange deal, the finance, the service contract and various other admin aspects. Overall, we were delighted with the service we received, both during the process and after we had brought the car home.
Google
5.0/5
4 Dec 2025
Google - Group 1 Jaguar Norwich
Very pleased with annual service, my 2011 freelander feels like a new car again.
Survey
5.0/5
4 Dec 2025
Survey - Group 1 Jaguar Norwich
Very pleased with annual service, my freelander of 2011 vintage feels like a new car again.

New and used car sales, servicing and MOTs




Welcome to Group 1 Jaguar Norwich located on Cromer Road in Norwich. 
 
Our team are expertly trained and on-hand to help with all your Sales and Aftersales requirements, so contact us today or use our online tools to book a Jaguar test-drive, book a Jaguar service or MOT, sell my car or create a personalised quote with our competitive finance. You can also reserve a new or used car from just £199, buy online and have it delivered to your doorstep.  


You can just sell my car to us, even if you don't buy another one. Simply grab an instant online valuation and arrange to drop it in to us at a time to suit you.

It's that simple In just 4 easy steps you can sell your Jaguar at a competitive price:

  • Online valuation 
  • Contact details 
  • Drop-off
  • Secure payment


Group 1 Jaguar Norwich offer both servicing and MOTs with expert technicians using advanced diagnostic systems and equipment. Servicing your car with us includes many other benefits:

  • Genuine Jaguar Parts covered with a minimum 1 year warranty
  • A courtesy car, collection and delivery service, or lift, subject to availability
  • A while-you-wait MOT or service, with free Wi-Fi, and complimentary refreshments
  • Free comprehensive vehicle health check examining: tyres, brakes, lights and fluid levels
  • Personalised video of your vehicle inspection from your technician
  • 0% APR finance and spread the cost of repairs with our service plans 
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Trusted by customers for many years

We're committed to giving our customers more


Whether you are looking for a brand new or approved used Jaguar, a service, repair, or MOT, we are committed to giving you more of everything; more choice, more value, and more peace of mind. 

Browse hundreds of new and used Jaguar cars available in-store. Or browse online and benefit from total convenience with our home delivery or click and collect service. 

Discover more reasons to choose Group 1 below.



For new Jaguar models, as well as an extensive choice of Approved Used cars,  visit to Inchcape Jaguar. At our dealership on Cromer Road you'll find experienced, friendly staff with a thorough knowledge of the Jaguar range. 

Today's world-class Jaguar model range comprises the XE and XF saloons and XF Sportbrake, F-TYPE sports car, F-PACE performance SUV, E-PACE compact performance SUV and all-electric performance SUV, the I-PACE. From 2025 Jaguar will become a pure electric modern luxury brand with a dramatically beautiful new portfolio of emotionally engaging designs and pioneering next-generation technologies. The journey towards electrification is already under way with a range of mild and plug-in hybrid and full electric models available today.

No matter whether you're searching for a new or used Jaguar, we'll be able to help. What's more, as we're part of one of the largest franchised dealer groups in the UK, you can be sure of always receiving the very best customer service and aftercare support. 

We're proud to be a partner of Jaguar in the UK and look forward to welcoming you. 

Contact Inchcape Jaguar today to start your adventure, and benefit from the range of options available to you when buying and servicing through an official authorised Jaguar dealer here in Norwich.